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Challenge: To promote the sale of GE Profile laundry appliances that now included a 'delicates cycle'. In conjunction with Zero® fabric wash.
Solution: 8.5 x 11" & small circular vinyl clings that promote the new delicate wash cycle introduced by GE Profile laundry pairs and introduce the promotion to receive "Zero for 6 months" with the purchase of a set of washer and dryer.
Details: Digital photography, imaging, copy writing and design done in-house.
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