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Spursuader / Packaging
The Spursuader packaging was developed to showcase the beauty and simplicity of the Spur while also building a strong brand presence. The packaging had to stand apart from traditional spur manufacturers, evoke a sense of purity and ensure that consumers could easily identify with the USP being offered. A simple design, bold trademark treatment and earth tones kept everything on track. The high-end feel of the package still retains an approachability that the client was looking to capture with this project.