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Spheral Solar Power / Branding
Spheral Solar Power (a division of ATS) also owned two other Solar product makers in Europe. An amalgamation of all three companies prompted for a new naming/trademark design to present to the board of directors.
Solution: Our extensive visual branding experience helped us produce these four initial concepts for the proposal based on the 3 company names. Each proposal produced a main trademark and then sub-trademarks for various uses. A colour palette for each proposal was selected as were application specific usage and ideas.