“Bonzai Design has designed and developed a new, modern and professional brand identity for Schaaf Foods which is now being used consistently in all of our packaging and communications materials.
Prior to the implementation of our newly redesigned labels we had customers who held off doing business with us. With the roll out of the redesigned labels we have now secured those new customers. In addition our established, longtime customers are also overwhelmingly impressed with the new look.
Bonzai Design has helped Schaaf Foods create a fresh new image in a highly visible retail food environment in which consumers buying decisions are greatly affected by branding and packaging. One of Bonzai’s greatest strengths has been their ability to work closely with us taking our modest, simplistic ideas and concepts and developing them into impressive, professional designs.
Our business relationship with Bonzai Design has been in place for many years. They have gained our respect and trust through their honesty and fairness values which is evident in everything they do. We strive to do business with organizations that conduct themselves in a professional manner, respectful of the time sensitive environment we operate in. Bonzai Design certainly meets all of our expectations.”
Robert H. Wettlaufer
Director of Sales and Marketing
Schaaf Foods Inc.
“I have always been impressed by the high level of creativity and technical expertise that has been displayed by Bonzai Design, in everything from website layout, to sell sheets to technical drawings.
For our company, the most important project we undertook with Bonzai Design was the redesign of a completely new corporate website. Our company works in the renewable energy sector, and given that we have a very unique story and product, it was necessary to position the company as a leading-edge innovator in this leading-edge industry. I had a very clear idea in my head of the overall image I wanted to portray, and Bonzai Design was successful in being able to map that to an actual design and layout that is truly unique and eye-catching. We constantly get compliments now on our website, and it has been very effective at driving traffic and generating interest—especially on the international level. It is impressive how many inquiries we get from all corners of the world now from companies wanting to be dealers; and expanding our dealer network has been a core objective for us this past year.
Overall, I am extremely pleased with Bonzai Design, and look forward to a continued and even expanded relationship.”
Victoria Hollick
Conserval Engineering
makers of SolarWall®
“Our firm has definitely improved our brand awareness. Often when we approach new clients they almost immediately “Google” our name. Now when they do, they see a professional first class image that reflects who we are and what we do!
Without Bonzai’s constant follow up and dogged determination, our marketing campaign would never have gotten off the ground. There are always so many other things demanding our attention that it took Bonzai’s efforts to refocus us on our stated marketing goals. While the program launch took longer than planned, the delays were entirely self inflicted by ourselves. It’s to Bonzai’s credit that it got done.”
Norm Steele / CFP CLU RPA CSA CEBS
President
The | Steele Group
“Bonzai Design helped capture the corporate image that we were looking for.
When we were starting out, we didn't have a deep resume or even a lot of experience. When a customer made a buying decision, with all things being equal, the branding work that Bonzai Design did helped nose out our competitors to win the work. The brand implementation work was highly important in the early days, as it is day-in day-out for our company.
We track the number of clients that we lose to competitors and we also determine the root cause when we lose a project. Our analysis indicates that we would have lost 20-40% of our projects if we went in with a “mickey mouse” brand image.
I found Bonzai’s original ideas very different from our own. However, after they explained to me why they did what they did—their recommendations made perfect sense. I’d recommend others to give Bonzai the freedom to do what they think is best and let others comment if the owner wants to veto too much.”
John Horrack
President & CEO
Management Support Network
See the project samples | Management Support Network Website
“Bonzai has added tremendous value to our marketing team. They have become an extension of our marketing group. Providing both quick
turnaround and excellent design has greatly improved our
company’s image in the marketplace.
When launching new solar products into the market, Bonzai was able to demonstrate graphically how the technology was unique and what potential product applications could be used. This greatly improved our ability to explain the advantages to clients and enabled us to sign long term contracts.
Through exceptional design and strong organized layout, Bonzai is able to take complex ideas and communicate them in a simple professional manner—this helps everyone to understand what is important to the customer.
I have used Bonzai for two separate re-branding exercises at two separate companies. It was exciting to see the work being done and see first hand the positive response from our customers.”
John Finch
Marketing Coordinator
Spheral Solar Power